Big Data and Business Analytics


Big Data War  
By Patrick H. Park

This book mainly focuses on why data analytics fails in business. It provides an objective analysis and root causes of the phenomenon, instead of abstract criticism of utility of data analytics....

 
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Business Intelligence and Data Mining  
By Anil Maheshwari

“This book is a splendid and valuable addition to this subject. The whole book is well written and I have no hesitation to recommend that this can be adapted as a textbook for graduate courses in...

 
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Data Mining Models  
By David L. Olson

Data mining has become the fastest growing topic of interest in business programs in the past decade. This book is intended to describe the benefits of data mining in business, the process and...

 
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$19.95
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